Hermès

Hermès, the exceptional fragrance of Paris

Founded in 1837 by Thierry Hermès, the House of Hermès is ambitious and demonstrates that there is a true French history of perfume. Indeed, Thierry Hermès quickly began to develop his business around materials for horses. The death of the founder in 1870 left his sons Charles-Émile Hermès and then his grandsons Adolphe and Émile-Maurice to take over. While horse equipment was the main activity of the House of Hermès, the expansion into perfumery and luxury became the family's obsession, leading to the creation of their first perfume in the 1950s. Eau d'Hermès quickly became a bestseller, impressing the public with its surprising bottle and content of flavors. The house took advantage of this to establish itself definitively in the perfume industry while continuing to develop in the world of ready-to-wear, of which the house would become a reference in the 1990s-2000s. The internationalization of the House of Hermès began in the 60s in Asia, then progressively in the United States and throughout Europe. There was clearly a desire to show the French spirit of Hermès to the world. This is why its association with LVMH in 2010 was anything but a surprise. The two houses would collaborate until becoming a major brand, which remains divided between LVMH and Hermès.

A tribute to the horse with Équipage by Hermès

The Équipage perfume by Hermès is a strong tribute to its fundamentals. Created in 1970, the Équipage perfume perfectly illustrates the first codes of Hermès perfumery: color, authenticity, and brilliance. Its modern design pays ultimate homage to Thierry Hermès, who was an excellent perfume designer when he began the house's adventure. The patriarch was known for his qualities of creating novel and delightful creations. But the Équipage perfume is impressive in its form as it draws on the house's first productions for horses. We find symbolic colors of light copper, which is very present on the perfume. Its rounded shape and its cap in the circular form of a dark chess pawn testify to its mystery and the desire to discover the aromas hidden inside.

With the signature of this perfume, Hermès offers captivating flavors deeply involved in man's success in his adventure across the world. The patchouli and oak moss are excellent as they confer true voluptuousness to Équipage. Its perfect balance between fruity and woody flavors is excellent and allows the perfume to play on classic and modern tonalities of the time. More interestingly in the modern version of the perfume, there is the addition of tarragon, which brings a slightly sharper finality to the perfume's flavors.

The Faubourg signature of Hermès

Established in the Faubourg Saint-Honoré a few years after its creation. The house will adopt a fragrance paying homage to the carefully crafted champagne elegance, with an exceptional composition faithful to the image of Hermès. A floral perfume, 24 Faubourg is simply dazzling with its ambitious visual. It joins Twilly, already popular, in the power of clarity. This Hermès signature is, in fact, intentional. Indeed, the leather tools used by Hermès were often of a very luminous color. But we must not forget that the femininity of a perfume is expressed through the light of its colors. That's why Hermès relies on a rather champagne color for 24 Faubourg.

But the very refined, minimalist, simple design of the perfume represents a woman with a sensual and assertive sway. This is how Hermès symbolizes its illustration of the seductive woman, but with a simplicity asserted for the French house. On the composition of the perfume, Hermès plays on two fronts: the burst of light and the warmth of a perfume that pleases women very well. Orange blossom, ylang-ylang, and tiare flower are the three flavors that stem from this formula of 24 Faubourg. This is how the house finishes its floral variation with a hint of vanilla that gives freshness to the Hermès perfume.