The first fragrance developed entirely under the creative vision of Alessandro Michele, this scent was conceived to embody the authenticity, vitality and diversity of women;This fragrance was conceived to capture the authenticity, vitality and diversity of women in a natural, expressive and individual way. Composed by master perfumer Alberto Morillas under the guidance of the House's Creative Director, Gucci Bloom was created to close, as its name suggests, by capturing the intoxicating scent of a lush garden, overflowing with flowers.
Tuberose and jasmine mingle with Quisqualis indica, a unique flower found in southern India and used for the first time in perfumery to bring to life an intense fragrance that immediately transports the wearer to an imaginary garden. The fragrance is housed in a lacquered bottle, reminiscent of porcelain, with shades of vintage powder pink and adorned with a Gucute;tiquette.
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