Parfums Ted Lapidus

Ted Lapidus, an emblem of elegance

At the origin of numerous innovations in the fashion world, the Ted Lapidus house became known mainly through its founder, who is considered by many as a poet of haute couture. He also stands out for his pronounced taste for quality and the originality of his designs. Above all, he takes pride in respecting traditional design, without leaving aside his creativity. He has also distinguished himself in other fields such as perfumery, for example. To know everything about this great house, let's retrace step by step its evolution, then highlight its true strengths, and reveal some of the products that have illustrated the brand.

The rise of Ted Lapidus

The house was founded in 1951 by fashion designer Ted Lapidus. He was of French origin and initially wanted to study medicine, but eventually changed paths. In 1950, he had a very brief stint at the House of Dior, and it was only afterward that he embarked on a career as a fashion designer. But above all, he had a highly developed business sense. He first began by producing a ready-to-wear collection, taking advantage of the licenses he had acquired. This is indeed how he managed to impose his style on the street. It was his style and perfect cut, with a touch of extravagance, that would make him a recognized artist sought after by all. He succeeded in establishing his trademark, such as the safari jacket, but also a new French classicism for a generation in search of a young and different style.

From the 1970s, he managed to expand his activity by also producing his first perfumes, under the aegis of a flagship brand: L'Oréal. However, the 1980s already marked the end of this stunning figure's activity, as he decided to retire in 1982. The years went by and succeeded one another while the house passed from hand to hand, changing owners several times.

In 1995, Jacques Konckier bought the company. He already owned the license for Ted Lapidus perfumes, but he was also the president of the famous Bogart house. However, the founder's son still served as artistic director, but he finally decided to leave the company in 2000 to set up on his own.

Today, the house mainly works in the production of perfumes, but also in the creation of various accessories for men and women, such as sunglasses, cufflinks, etc. However, it still offers some ready-to-wear lines for a generally male clientele.

The specificities of the house

The founder of the house is certainly the character who has left the most significant mark within this institution. Indeed, he was the first to have the idea of bringing haute couture style to the street. He is indeed the originator of the famous haute couture jeans or the "uniform" style, as well as unisex clothing. His innovations can still be found in today's fashion, hence the influence this character has left. During his years of activity, this couturier developed ready-to-wear lines, as well as innovative and striking accessories. He is truly the one who was able to imbue the brand with his values, and this on a global level.

Today, the brand has become what we call a global brand with strong recognition. It is indeed present in several sectors, such as ready-to-wear, leather goods, shoes, and jewelry and perfumes. What makes Ted Lapidus products unique is essentially an unbeatable quality-price ratio. It is also important to note that its Ted Lapidus Watch branch is one of the best-selling in the sector in France.

Some typical products of the brand

Each year, the house tries to satisfy its clientele with new ready-to-wear collections to go with each season. Thus, for this Fall-Winter 2018-2019 season for example, the latter offers you to discover its collection under the sign of elegance and refinement. The tradition is still well anchored in the proposed models, whether they are for men or women.

One of the new Ted Lapidus men's fragrances to try is Poker Face, which more specifically belongs to the Ted Lapidus eau de toilette category. Bergamot is the note that will bring freshness to the perfume, while mint and lavender will be essential to offer a certain energy. This perfume tends to be a bit provocative, and addiction is the key word thanks to the presence of green and peppery notes.

For the female gender, the Ted Lapidus "Creation" perfume for women is undoubtedly a must-have product. Dating from 1984, it is a floral and fruity perfume intended for women of all ages. Different notes will indeed be present in this bottle, such as passion fruit, blackcurrant, mandarin or even peach and mango, and many others. This demonstrates the complexity of the research carried out to achieve a perfect blend. To illustrate this perfume, the house wanted to stage a passionate embrace. This refined and timeless perfume well represents the entire spirit of the house.

The stars who forged Ted Lapidus's fame

Since the 70s, major stars have already been won over by the designer's creations. This is how Brigitte Bardot and Alain Delon played along to promote the image of the house. Indeed, his reputation, which gradually grew, allowed him to be sought after to dress them. He is considered by many as the couturier of the stars. His death caused strong emotions in the circle of celebrities, as many had been close to him. We can also mention one of his very first models, Annabelle Buffet, who represented the brand for a while. Today, the brand is still present at fashion shows to present its collections, but as the ready-to-wear range is increasingly accessible to the general public, there's no need to rely on strong images, the message gets across by itself.

Ted Lapidus

Brand products Ted Lapidus

Ted Lapidus, an emblem of elegance

The rise of Ted Lapidus

The specificities of the house

Some typical products of the brand

The stars who forged Ted Lapidus's fame