Parfums Schwarzkopf

The Essence of German Excellence

Schwarzkopf, the jewel of the German hair care industry, has embodied precision and innovation since its inception. Born of the brilliant mind of Hans Schwarzkopf, the brand has transcended borders to become a global hair care icon.

Schwarzkopf's DNA lies in its relentless quest for perfection and individuality. Each product is an ode to creativity, enabling everyone to express their unique personality through their hair.

The Chroma ID range revolutionizes coloring, offering an infinite palette of shades without compromising hair health. BC Bonacure and R-TWO treatments are veritable elixirs, deeply regenerating the hair fiber.

The Schwarzkopf experience is a sensory symphony. Silky textures, enchanting fragrances and dazzling results transform every use into a moment of pure indulgence. Noble ingredients, such as keratin and panthenol, act like a balm, enveloping every hair in a protective veil.

At Schwarzkopf, hair beauty is a holistic philosophy. Every product is designed to sublimate, nourish and celebrate the uniqueness of every hair, making Schwarzkopf much more than a brand: a true ode to individual beauty.

A Century of Hair Innovation

The Schwarzkopf odyssey began in 1898 in a modest Berlin drugstore, where Hans Schwarzkopf laid the foundation stone for a hair care empire. It didn't take long for his visionary genius to revolutionize the industry.

1904 saw the advent of the first powder shampoo, "Shampoon mit dem Schwarzen Kopf", which quickly won hearts with its innovative practicality. In 1927, Schwarzkopf redefined standards with the first liquid shampoo, ushering in a new era of hair care.

The following decades saw a host of innovations: Onalkali, the first alkali-free shampoo in 1933; Onaltherma, the pioneer of cold perms in 1947; and the legendary Taft, the hair spray that became the emblem of a generation in the 1950s.

The union with Henkel in 1995 propelled Schwarzkopf to new heights, doubling its influence and consolidating its position as undisputed leader.

Today, Schwarzkopf continues to push the boundaries, combining cutting-edge technology and natural ingredients to create products that transcend simple hair care. Each innovation is an invitation to explore the infinite possibilities of beauty, transforming every head of hair into a living canvas where hair art expresses itself in all its splendor.

The Alchemy of Care and Color

In the Schwarzkopf pantheon, every product is a jewel, a promise of capillary metamorphosis. For over a century, the brand has combined expertise and innovation to create care and color products that sublimate every shade of hair.

Schwarzkopf care ranges, such as Gliss and Bonacure, are veritable jewel cases for your hair. Their rich, sensorial formulas breathe new vitality into your hair. Precious ingredients like argan and glycerine nourish and protect every hair fiber with exquisite delicacy.

Schwarzkopf colorants, embodied by Igora Royal and Perfect Mousse, offer a chromatic palette of striking depth. Thanks to cutting-edge technologies like high definition and color pigments, each shade becomes a masterpiece of shine and hold.

Each Schwarzkopf creation is an invitation to a sensory journey, celebrating the diversity and unique beauty of every hair. The brand continues its quest for innovation, constantly reinventing the art of hairdressing to offer ever more personalized and sublime hair experiences.

Crowned Excellence

Schwarzkopf, a true maestro of hair beauty, has orchestrated a symphony of innovations that has resonated for over a century. This legendary brand, born of the ingenuity of chemist Hans Schwarzkopf, continues to push back the frontiers of excellence, reaping industry laurels in the process.

The Schwarzkopf philosophy is a brilliant celebration of individuality. Each product is an ode to diversity, inviting everyone to embrace their unique style. From vibrant color to regenerating care, the brand offers a range of tailor-made solutions for every hair type.

Schwarzkopf's alchemy is based on noble ingredients and avant-garde formulas. Babassu oil and Vitamin E join forces in a nourishing dance, while the Vegan Care Complex in the Bonacure range transforms even the most fragile hair into a cascade of softness and vitality.

A pioneer in eco-responsibility, Schwarzkopf was the first to ban CFCs from its products, paving the way for a greener future for the hair industry.

More than just a brand, Schwarzkopf is a muse for creatives the world over. The #createyourstyle campaign is a hymn to personal expression, encouraging everyone to paint their own hair story. With Schwarzkopf, your hair becomes your most beautiful work of art.

Schwarzkopf

Brand products Schwarzkopf

The Essence of German Excellence

A Century of Hair Innovation

The Alchemy of Care and Color

Crowned Excellence