Parfums Laura Biagiotti

The Italian Heritage: A Symphony of Senses

Laura Biagiotti, nicknamed "The Queen of Cashmere" by the New York Times, has infused the very essence of Italian elegance into her perfume brand. This visionary brilliantly combined the art of fashion and perfumery, giving birth to fragrances that celebrate the eternity and emotional power of perfumes.

The Roma collection, jewel of the brand, is an olfactory tribute to the eternal city. In these precious bottles, floral notes of rose, jasmine, and tuberose dance with the freshness of Sicilian bergamot and the sweetness of mint, creating a unique sensory symphony.

Each Laura Biagiotti creation is a life companion, a confidant that accompanies its wearer in every moment, every emotion. These perfumes are much more than simple fragrances; they are liquid works of art that carry within them the soul of Italy, its culture, and its passion. They embody Italian excellence, where creativity, passion, and enthusiasm intertwine to bring olfactory dreams to life.

From Archaeology to the Alchemy of Perfumes

The history of Laura Biagiotti Parfums is a fascinating tale that begins in the 1960s. Laura Biagiotti, descended from a line of talented dressmakers, first chose to study archaeology before being seduced by the world of fashion and perfumes. This decision marks the beginning of an extraordinary adventure that would propel her to the top of international fashion.

In 1988, Laura Biagiotti created her first perfume, Roma, a warm and spicy floriental that captures the very essence of the eternal city. This perfume quickly became a global success, symbolizing the perfect fusion between Italian tradition and bold modernity.

Over the years, the brand has continually reinvented itself, offering creations that combine timeless elegance with avant-garde innovation. In 1995, Laura Biagiotti received the prestigious Marco Polo award, recognizing her pioneering work in China where she had presented her first collection as early as 1988.

Today, Laura Biagiotti Parfums remains synonymous with refined luxury, offering fragrances that evoke the enchanting landscapes of Italy and the heritage of haute couture. Laura Biagiotti's visionary spirit continues to live on through her creations, inspiring perfume and fashion enthusiasts around the world.

Eternal Fragrances, Timeless Emotions

Laura Biagiotti perfumes are olfactory works of art that transcend time and awaken the senses. Roma, the iconic fragrance launched in 1988, is the very embodiment of sweetness and discreet sensuality. Like an olfactory watercolor, it portrays the modern woman through delicate notes and pastel nuances.

Roma Uomo, its masculine counterpart, is a virile interpretation of the Roman spirit. Its notes of basil and bergamot reveal a seductive and assertive personality, capturing the essence of the modern Italian man.

Forever Touche d'Argent is an ode to femininity, a fruity and floral composition that celebrates grace and elegance. Roma Passione, with its accords of yellow mandarin and basil, expresses ardent passion and strength of character.

Each Laura Biagiotti creation is a unique sensory experience, an olfactory journey that transports the mind to a world of dreams and sophistication. These perfumes are not mere fragrances, but life companions that tell a story, evoke memories, and inspire deep emotions.

Crowned Excellence: The Honors of Laura Biagiotti

The Laura Biagiotti house, a true jewel of Italian elegance, has established itself as an essential reference in the world of luxury perfumery. Its exceptional journey has been marked by numerous distinctions, testifying to the excellence and innovation that characterize the brand.

In 1987, Laura Biagiotti received the prestigious Golden Lion in Venice, rewarding her remarkable work in the field of linen. Six years later, in 1993, she was honored with the Marco Polo award in Beijing, recognizing her contribution to the spread of Italian style around the world. The following year, the Frenio Fragene prize crowned her significant contributions to the fashion industry.

Laura Biagiotti's perfume creations, such as Roma and Venezia, have conquered the senses of refined fragrance enthusiasts. Laura Biagiotti Roma, launched in 2001, has seduced a new generation with its inimitable Italian charm.

Laura Biagiotti's recognition extends beyond the world of perfumery. In 2004, she received the Lupa Capitolina award, celebrating her love and deep knowledge of the Eternal City. The crowning achievement of her career came in 2007 with the Crystal Lion Lifetime Achievement, awarded at the 64th Venice International Film Festival, highlighting her lasting impact on the world of fashion and perfumery.

Each Laura Biagiotti creation is a tribute to Italian art and culture, a celebration of beauty and elegance that continues to enchant and inspire the whole world.

Laura Biagiotti

Brand products Laura Biagiotti

The Italian Heritage: A Symphony of Senses

From Archaeology to the Alchemy of Perfumes

Eternal Fragrances, Timeless Emotions

Crowned Excellence: The Honors of Laura Biagiotti