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Kenzo

Kenzo

In the perfume world, Kenzo stands out for its spontaneous, poetic elegance. Founded by Japanese designer Kenzo Takada in 1970, the French luxury house has made its mark on the world of fashion and fragrance. Kenzo's creations are imbued with fresh energy, lightness and a free spirit, celebrating cultural diversity and youth. Flowers, symbols of beauty and nature, are at the heart of the brand's identity. With fragrances that combine nuance and poetry, Kenzo Parfums embodies the spirit of freedom and joie de vivre, making the world a more beautiful place.

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Brand products Kenzo

Kenzo fragrances are stopovers in cities around the world, and even in countries around the world. The invitation to travel is conveyed not only by the name of the perfume, but also and above all by its scents, such as "Bali" or "Tokyo".

Fragrances are often inspired by their Asian origins. They transport us to exotic, fragrant lands. That's where they get their richness of scent, without ever becoming heady. The art of subtlety. Freshness and refinement characterize these fragrances.

The journey is both olfactory and visual. The bottles are works of art, paintings. Kenzo fragrances appeal to men and women alike. The brand's flagship fragrance, "Flower", combines refinement with a powdery scent. The concept of the poppy, which grows in the city where it is least expected, guided the design of this surprising fragrance with its stunning scents.

Kenzo: the modern French perfume brand

Kenzo is a French perfume brand. Founded in 1970, the French house is owned by the Japanese Kenzo Takada, who decided in his early years to branch out into ready-to-wear and perfumery. Takada's main reason for launching and setting up shop in the French capital was to associate his brand with Paris's luxury image. Indeed, Paris is the world's leading city for luxury brands. Kenzo drew inspiration from the designers already present in the capital to set up its headquarters in Paris, which enjoys all the advantages of a prosperous city.

Kenzo wasn't called Kenzo from the start. It was only ten years after the company's creation that it was actually named Kenzo. It's important to know that Kenzo is first and foremost Japanese in form, but very French in substance.

Kenzo officially became Kenzo in 1980, and it didn't take long for it to make a name for itself. In fact, the brand took advantage of the creation of the Mode et Création group to meet the greatest couturiers of French luxury houses. This powerful network was a great help in promoting his fashion, which was a minor revolution at the time. Kenzo made it a point of honor to project himself rapidly into the luxury market, which he quickly succeeded in doing. With the support of the LVMH group, which became a shareholder in 1993, the Kenzo group became a little more familiar with luxury fashion and perfumery. Thanks to LVMH, Kenzo quickly gained fame and credit.

Kenzo fragrances for women: Kenzo World

The Kenzo brand is taking advantage of its new-found fame at the beginning of the 21st century to break away from the classic codes of perfumery. Starting in 2011, the designer is offering a new fragrance collection for women. Breaking away from the classic square or rather rectangular bottle, Kenzo has opted for an original shape: an eye representing the vision of the world. This curved shape is a beautiful architectural promise and demonstrates the quality of the French fragrance. It's true that the iris and pupil shape are worthy of a great luxury creation. This decoration is quite important in symbolic terms. Indeed, Kenzo delivers an impressive sense of freedom and sensuality. Women can have all the dreams in the world with this unique fragrance, which is part of the company's history. This pale pink design illustrates the wise woman with the ambitious youth. Kenzo's creation relies on a slender design and a touch of gold to recall the luxury of the French brand.

As for its floral composition, Kenzo World is an exceptional fragrance. The bottle introduces a feminine touch. Peony, sweet-scented pear and a hint of almond blossom illustrate the freshness of an authentic, ambitious feminine fragrance. So, whether in terms of its brilliant, out-of-the-ordinary aesthetic or its fruity composition, Kenzo World is a real success.

The Flower collection made in Kenzo

Kenzo is known for its dazzling designs that break all codes. Once again, the French house boasts a wealth of know-how to impress its customers. Kenzo takes advantage of this to be at the cutting edge of bottle sculpture. In fact, all Kenzo bottles bear no resemblance to the competition. It's true that Kenzo takes advantage of this technical marvel of its creators to sublimate a perfume that is unprecedented in its own right. The architecture of the Flower collection is very elegant. Kenzo offers three types of Flower: Flower by Kenzo, Flower in the Air and Flower Tag. Three fragrances for three different collections, which will have a special place in the bathroom of any enthusiast of the French house.

Flower by Kenzo is a love story between a wonderful bottle and an elegant woman. Pink berries make up the fragrance, with rose and hedione to accompany this deliciously romantic blend.

But it's the bottle that's most important, as it adds an avant-garde feminine touch. Indeed, all the fragrances in the Kenzo Flower range are represented by the poppy, which has been Kenzo's emblem for some time. It's true that Kenzo is a formidable house whose aim is to put flowers at the center of its creation; and bringing out the poppy is an excellent choice to remain unprecedented on the market. The quality of the design is typical of Kenzo: comfort, visual sensitivity, but above all simplicity of symbols. The tilted glass cylinder gives a shape that resembles the floral stem of the poppy.

The power of Kenzo fragrances for men

The Kenzo Homme fragrance is a real success story for men. As with its feminine counterpart, Kenzo has adopted a creative code for men, and the result is stunning. Of course, Kenzo Homme is very much in line with the contemporary modernism the brand claims for itself. But Kenzo Sport alone illustrates the splendor of a product that recalls masculine authenticity. It's true that Kenzo is part of this masculine emancipation of perfume. Behind it lies a formidable creation, both floral and of a design that holds the paradox of playing masculine aggressiveness with the softness of the bottle. Made from blue bamboo, the bottle's shape is quite unusual in that it is leaning, symbolizing bamboo's resistance to the elements. This image is transposed to man, who bends but doesn't break in the face of life's vicissitudes. Flavors include sage, clove and nutmeg, which contribute to the brilliance and radiance of Kenzo Homme fragrance.

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